Monday, April 03, 2006

Provide a Value-Added Service to Appease the Google Gods

Every once in a while I stumble across some very interesting information. This happened to me this week and I thought that I would share with you what I have found. If you are interested in improving your google search engine rankings and your page rank you must make sure that you are doing exactly what Google wants you to do. As you probably know already, Google is the largest search engine on the Internet. To receive a high ranking from Google means that you will generate huge amounts of traffic to your website. People are always searching for ways to improve their search engine rankings and ways to appease the Google Gods.

One of the primary things that Google and its algorithms look at is whether or not you are providing a "value-added service". Now that we know this we need to figure out exactly what Google means by the term "value-added service". A value-added service is one that can stand on its own merits. By this I mean that the website is not simply a redirecting website. The website contains information that offers value to the reader. Many people use websites that are what Google refers to as a "sneaky redirect". That means that when a user goes to that site, he or she is simply sent elsewhere. A sneaky redirect is not a value-added service by Google standards. In fact, if you operated websites that are simply redirecting people to other sites, Google will actually deem your site as being "offensive".

Another way to determine if you are offering a value-added service according to Google is to ask yourself...(Read More)